3.1. Processing Purposes. As long as We process your information, including your Personal Data, We will continue to do so for the following purposes: 

Service Delivery and Enhancement: To provide, maintain, operate, and improve the Services, Services API, our Website, chat window, and related technologies including collecting and analyzing statistical information about you and your interactions with our said services. This includes: (i) facilitating effective service delivery, (ii) continuously improving the said services and our related technologies, as well as monitoring their performance, (iii) researching, developing, and innovating new services, products, features, and related technologies, (iv) providing testing, training, machine learning capabilities, (v) providing customer support services, resolving issues, and requests for assistance, (vi) enabling Partners and Developers to access Customer Personal Data during its authorized processing, (vii) as otherwise provided in our Agreements with you.

Safety and Security: To ensure and improve the security of the Engagements and related technologies, preventing frauds and abuses; monitoring the performance of the Engagements, retaining data for backup and disaster recovery purposes, debugging as well as detecting fraudulent, illegal, and malicious activities.

Compliance and Protection: Meeting legal obligations, including billing, law enforcement, government, court inquiries, investigations, subpoenas, or similar legal processes, safeguarding our rights and interests and yours.

User Engagement and Personalization: Targeting our Engagements experience for you as well as to improve our pending operations or to create and improve new Engagements, recognizing you and remembering your information when you return to our Engagements; maintaining robust communication and offers based on your activity, interactions, profiling, feedback, and usage of the Engagements, and related technologies, including statistical information.  

Marketing and Communication: Keeping you informed about offers, tailored marketing campaigns, other promotion-related information/activities, important service-related notices and updates via email, push notification and/or social media, and other types of communications that may be of interest to you.

Data Insights: To aggregate, pseudonymize, and anonymize personal data for research and development, improvement of our Engagements, to understand how you interact with our Engagements, and for statistical, and benchmarking purposes.

3.2. Registration Data. EMILY AI receives the necessary details (including Personal Data and other Customers’ information) to complete your registration on our Website. This ensures you have access to the Engagements you have subscribed to, e.g. first name, last name, company name, address, website address, e-mail address, and credit/payment card information for Customers deciding to move beyond the free Services, otherwise, credit/payment card information is not required). In addition to the above, We also collect other types of information (including Personal Data) depending on how you use our Engagements. When reaching out to EMILY AI, the Customer might be asked to provide similar data to what they had given during the registration process on our Website. 

3.3. Data Compliance. You now acknowledge and agree that the processing, including the transfer of your Personal Data and other Customers’ information (including the Personal Data), has been and will continue to be carried out in accordance with points 6 and 7 herein (and, where applicable, has been notified to the relevant authorities of the Member State where the Company is established or has its representative) and does not violate the relevant provisions of that Member State.

3.4. Profiling Activities. By engaging with us, you acknowledge and agree to our use of your Personal Data for profiling purposes involving automated methods, ensuring you receive the most pertinent information and features from the Engagements you select and combining the data you provide with our existing records. This enhances our advertising efforts, helping to refine offerings and keep you informed about updates relevant to “Engagements” you use. You can opt out of profiling at any time by contacting support@emily.ai. Please note, that revoking this consent might limit our ability to provide specific Engagements, potentially resulting in the termination of our  Agreement. 

3.5. Customer Responsibilities Regarding Personal Data. The customer is solely responsible for the processing of Personal Data (including but not limited to its transfer) in accordance with the relevant data privacy law, including obtaining necessary consents or having other valid legal grounds for processing. Customer must obtain all necessary permissions and consents as may be required by any relevant data privacy law when collecting, storing, processing, and transferring Personal Data via EMILY AI and its Sub-Processors. Customer ensures the accuracy, quality, and legality of Personal Data and the means by which Customer acquired them. Instructions given by the Customer for Personal Data Processing must comply with relevant data protection laws. In addition, as a data controller, Customer shall 

(a) as required by applicable law, provide notice to its End-Users and Agents, as well as obtain their consent (if required) or have other legal basis for processing and transferring their personal data to EMILY AI and its Sub-Processors in line with Data Processing Addendum (“DPA”).

3.6. Access and Managing Your Personal Data. Individuals have the right to manage their Personal Data. Reach out to support@emily.ai (or via the support e-mail of the Services you use) for any data access, modification, copy, or deletion requests. If We can’t remove certain data, We will inform you of the reasons. If you decide to discontinue our Services, you can request deactivation of your Account by emailing us at support@emily.ai (or via support e-mail of the Services you use). 

3.7. Deleting Your Personal Data. Upon written request, EMILY AI will delete your Personal Data using a standard method accepted by EMILY AI and in accordance with EMILY AI’s data retention policy, unless it is unworkable due to the purposes of processing or due to technical issues. The standard response time is 30 days, which may be extended in complex cases and We will inform you of any such extension.

3.8. Geo-location data. EMILY AI may have access to your geo-location data as We collect and process the IP addresses of all devices used for Engagements. Collecting and processing your geo-location data refers to mobile devices as well as computers. It happens regardless of whether you are a Customer or a Non-Customer.

3.9. Communication. By participating in the Engagements, you agree to be contacted by us to receive electronic communications regarding your interactions with Engagements. You may opt out of receiving these types of communications by adjusting the device settings anytime. Users who leave their contact details while accessing particular sections of our Website might receive additional messages not described above.

3.10. Customer’s Agents, Guest-Users and End-Users data: EMILY AI may process data of Customer’s Agents (individuals operating the Services), Customer’s Guest-Users (individuals with access to specific features of the Account), and Customer’s End-Users (individuals contacting you via the Services or interacting with your website integrated with or utilizing our Services) to facilitate your operation of the Account and service provision to End-Users. This information will be treated in line with the Agreement. The type of information (including Personal Data) We may receive include a first name, last name, e-mail address, other contact details, chat content data, and potentially other information (e.g., profile picture, network, username, user ID, age range, language, country). As such, EMILY AI requests all its Customers to inform their users of our Services’ integration and, where necessary, to obtain any necessary permissions which the Customer is obliged to perform on their own. Note that when End-Users interact with you using our Services and/or visit other sites integrated or utilizing the Services, your privacy policy governs the information collected instead of this Privacy Policy. However, this Privacy Policy does not apply to the services that our Customers provide to their end users. They have their own policies about the collection, use, and disclosure of the personal information of their end users.

3.11. Links and Promotions. You may click through certain links or promotions that will enable you to purchase or use our Services provided by promotional partners or other sites or commerce providers. We may also partner with third parties to display advertising on our Website or to manage and serve our advertising on other sites and may share Personal Data with them for this purpose. Some of those entities may share with us certain information (including Personal Data) that you provide to them. By clicking through to those links or promotions, you agree to allow us to receive and use any shared information (including Personal Data), except credit card details (account number, expiration date) that you may provide to such entities, under the same terms as if you provided it to us directly. In addition, when you register for the Services, through our promotional partner, that partner may share your data with us (including Personal Data). For example, when you use an external social network (like your Facebook account) to log in to the Services or to interact with us in another way, you agree to allow us to receive and use any information (including Personal Data), from your social network profile and account (please see your social network’s privacy policy or support documents for more information about sharing of information with connected accounts). You may share your information (including Personal Data) with other sites or entities, that create professional marketing lists, to receive special offers and promotions from its partners.  Depending on their agreement with us and their privacy policy, these entities or sites may subsequently share your data with us (including Personal Data). EMILY AI has no responsibility and assumes no liability if another such entity (e.g. website or commerce provider) collects, uses, or shares any information (including Personal Data) about you in violation of its own privacy policy, or the applicable law.

3.12. Children’s personal data. We do not knowingly collect Personal Data from anyone under the age of 16. If you notice We collect and process the Personal Data of anyone under the age of 16 unintentionally, please contact us at support@emily.ai (or via support e-mail of the Services you use). We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce this Privacy Policy by instructing their children never to provide Personal Data through our Engagements. 

3.13. Cookie usage and other tracking technologies. By using our Engagements, you acknowledge and consent to our use of cookies and similar tracking methods which helps us make your experience better and understand how you use our Engagements. These technologies are used to ensure essential functionality, remember your preferences, improve your experience, and, in some cases, tailor ads to your interests, to gather certain information automatically upon your use or navigation of our Engagements or any sites where our Services are installed. We work with some third-party partners who may also set cookies on your device. Please note, We don’t control these third-party cookies, and our Privacy Policy doesn’t cover their services. You can learn more about how we use cookies and how to manage them in our Cookies Policy. Remember, if you limit the use of cookies, some features of our Engagements might not work as intended.  For transparency, We and our authorized partners may use cookies and other similar tracking technologies, such as (but not limited to) pixels and web beacons, to gather information about users (including Customers and Non-Customers) activities on Website and other sites where our Services are installed.  to ensure tailored advertising based on your browsing activities and interests. These tools allow us to see what content is useful to you and help us provide more of what you like. Although you might not see them, they work in a similar way to cookies but are directly embedded in our web pages.

3.14. Surveys and Feedback. We may provide you with the opportunity to participate in a survey or feedback in various forms and via different channels about our Engagements, which We may use, share, and commercialize in any way and for any purpose, without charge. If you participate, We may require your name, last name, email address or other data. Participation in these surveys is completely voluntary and you, therefore, have a choice whether or not to disclose this information.